Paola Olmos is the Head of Media Effectiveness on Google’s EMEA Go-To-Market (GTM) team, which launches measurement products that prove the value of Google Media to customers and partners. She has worked at Google for 4 years and has a passion for leading cross functional teams and mentoring junior talent. Prior to Google, she worked at companies such as Dentsu, WPP and Havas, building strategic communications plans for clients such as Diageo, Santander and Kellogg’s. Paola earned a Marketing Communications BA at Emerson College, Boston.